anyone wanting to do a bit of their own Search Engine Optimisation,
there is an abundance of free online SEO tools available on the
internet. Most of them provide some pretty impressive statistics and
information to help you optimise your website, analyse search engine
positions, research your competitors, plus much more!
There are two ways these free online SEO tools can be used:
those who are new to the area of search engine optimisation, these
tools provide excellent insight on how a website is performing and
ranking. They can quickly highlight issues and trends with their current
website and provide a good insight as to where optimisation work is
the more experienced search engine optimisers amongst us, these tools
will act as a complement to the more specialised SEO tools, like
WebPosition Gold or SpyderOpts. They can even be used to supplement an
SEO’s internal knowledge base and experience.
Here is a selection of some choice tools for both the novice and the experienced search engine optimisers:
helps to research appropriate words and phrases to include in your
webpage's body text to aid promotion. It’s simple and to use and
requires the user to enter the sort of word of phrase you wish to be
found under, the tool will then suggest some additional words and
phrases you can think about using. One of the great things about this
tool is that it gives you the option to select from a range of top
search engines, e.g. Google, Yahoo, MSN, Teoma, etc.
This tool measures the total number of links or "votes" that a search engine has found for your website.
is a pretty cool tool because as well as tabulated data it also
produces a nice graph of the resulting data. One final key element of
this tool is its ability to compare your website to your competitors to
help you with your overall marketing strategy.
automatically generates a Meta Keyword tag by reading the page you
specify, removing common words from it, and picking the most used words
on the page. Extra weight is given to words in a heading tag
how many times a certain keyword was searched for at Overture.com.
Shows all related searches for the entered keyword. A good measure to
use in determining frequency of search among related keyword phrases
Search Engine Optimisation Tool
very impressive tool that tests the performance of a web site, by
analysing a page on the important elements of web page creation, such as
its title and content. It then scores the page against given criteria
for the top search engines, followed by some valuable SEO advice to
improve overall ranking. The report produced is well laid out and easy
to follow for anyone doing their own optimisation.
A freebie tool that works better than many costly SEO tools I know!
area of online SEO tools is an exciting area of growth as SEO
developers come up with more and more tools to represent website
positions on the internet. No doubt we will be revisiting this area
Internet Marketing Manager for Ambleton Computing.
Experts in Internet Development and Internet Marketing Strategies.